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Management and Entrepreneurship
Management and Entrepreneurship

Tags: Management and Entrepreneurship, Management, Planning, Organizing, Staffing, Directing, Controlling, Marketing Management, Product Development, Sales Management, Cost Accounting, Entrepreneurship, N V R Naidu

Management and Entrepreneurship

This book is intended to serve as a textbook for Engineering and Management courses. It seeks to develop an understanding of the concepts of management and entrepreneurship. The chapters are well planned to cover basic functions of management and entrepreneurship, small scale industry, institutional support and project preparation.
  • Introduction
  • Management
  • Planning
  • Organizing
  • Staffing
  • Directing
  • Controlling
  • Marketing Management
  • Product Development
  • Sales Management
  • Cost Accounting
  • Entrepreneurship
  • Small Scale Industry
  • Institutional Support
  • Preparation of Project
  • Industrial Ownership
  • Index
  • Comprehensive and easy to understand, requires no previous knowledge of the subject.
  • Presented in a simple and systematic manner.
  • Review questions for the benefit of students.
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